9 Best Email Marketing Software to Automate your Email Marketing


There are many different types of email marketing automation software providers. I’m going to give you some information about the best email marketing automation software providers.

Automating your email marketing can be a great way to save time. However, it is important to know how to use the software correctly and avoid spamming your subscribers.

The best email marketing software will allow you to send out personalized emails. There are many different options when it comes to email marketing software. You can choose from many different types of services that offer a variety of features.

Email marketing is one of the most important ways to promote your business. However, many people find it difficult to get started with email marketing. This software will help you create, send, manage, and measure your email campaigns better.

Benefits Of Email Marketing

  • Email marketing is a great way to reach your customers, but only if you are able to personalize the emails that you send them
  • This allows you to target your audience more effectively, which results in better conversion rates.
  • The best email marketing software will allow you to create custom email templates that can be used for any campaign.
  • It can also help you track your open rates, click-through rates, and unsubscribe rates.
  • It should be able to integrate with your CRM, accounting, and other systems to help you manage your campaigns more efficiently.
  • A good email marketing platform will also allow you to customize your messages according to the preferences of your recipients.
  • The ability to track the success of your campaigns and the response rates of your recipients is invaluable.

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In this article, we have compiled a list of the top 9 email marketing software to automate your email marketing.



ActiveCampaign is an email marketing automation platform. It allows you to send automated drip emails to improve your open rates, click-through rates, and customer service. It also allows you to automate emails so that you can easily send out emails without having to do it manually.

ActiveCampaign is an online marketing tool that can help you effectively promote your products and services to thousands of potential customers. With ActiveCampaign, you can easily create campaigns that are tailored to your specific needs and target specific markets. Additionally, ActiveCampaign provides a variety of helpful features, such as group marketing, automated email marketing, and social media management.

ActiveCampaign is a powerful tool for managing your online marketing efforts. With its features, you can track and analyze your campaigns in real-time, make decisions based on data, and optimize your campaigns to drive more leads and conversions.


ActiveCampaign offers many different features, including:

  • Real-time email, text, and social media management.
  • It offers a full suite of tools to help you send, track, and manage email messages.
  • An intuitive CRM with a wide range of features.
  • A robust API and integration library
  • An email marketing platform that works for every business.
  • It can help you build and nurture relationships with your clients, and automate the entire sales process, from lead generation to follow-up and post-sales

Pros and Cons

Pros Cons
ActiveCampaign is a complete marketing automation tool that is very easy to use. There is some simple shortcut that doesn’t work properly.
Automated workflows to convert leads and customers into repeat business. It is possible that the email designing part could be simple to use but adding links is more complicated than it should be, and moving blocks around is hard.
ActiveCampaign is also very flexible and can be used in many different ways.

Pricing Plan

Lite Plan – $9/ Monthly

Plus – $49/ Monthly

Professional – $149/ Monthly

Check ActiveCampaign Price Using This Link



MailChimp is one of the most popular email marketing automation tools that allow you to easily manage your subscriber list, send personalized emails, create autoresponders, track conversions, etc. It is very easy to use and it has a nice interface. It is used in eCommerce to prevent cart abandonment. It is also used to re-engage with inactive customers.

Mailchimp’s mobile apps allow you to craft and send campaigns directly from your phone or tablets. The Inbox Preview feature lets you see how your emails will look on different mobile devices. It is a great way to see how your emails will look on the phone or tablet.

You can surpass your last campaign with the data-driven tools of Mailchimp.

For those who are looking for effective email marketing automation software, it is a great tool to use.


  • The platform allow you to create and send emails, track responses, and send follow-up messages automatically.
  • The best email templates will help you get the most out of the information you send and keep the recipients engaged.
  • Mailchimp provides A/B testing to improve your email. You’ll be amazed at how quickly you can make improvements to your email.

Pros and Cons

Pros Cons
Mailchimp still has a straightforward pricing structure. It can be difficult to understand the segment list.
Since Mailchimp makes its key features available, the free plan is very hard to refuse. Since the price is based on the number of contacts, it can quickly become expensive.
You’ll get access to different marketing channels like one-click automation, basic templates, CRM, surveys, websites, and custom domains
It’s a great way to see almost everything the platform offers, and it’s easy to use.

Pricing Plan

Free Trial 30 Days

Essentials – $9.24/ Monthly

Standard – $13.79/ Monthly

Premium – $275.86/Monthly

Check MailChimp Details Using This Link



Omnisend is a platform that helps e-commerce brands personalize their marketing. The platform enables e-commerce brands to collect data from their website visitors, and then use that information to show them targeted ads. The aim of this approach is to help e-commerce brands improve the user experience and increase conversions.

They built Omnisend to be the one-stop shop for all of your marketing automation needs. With Omnisend, you can create emails, text messages, and push notifications, and integrate them with over 70 apps—all from one place. Omnisend also has a built-in CRM that allows you to keep track of your leads and customers, and manage all of your sales and marketing efforts in one place. And if that wasn’t enough, Omnisend is completely customizable and can be integrated into any website or app.


  • Omnisend has developed a comprehensive set of email templates that help businesses drive repeat customers.
  • They are designed to be very versatile, so they can be used for many different types of businesses.
  • Automation Library has workflows for every step of your customer’s journey.
  • With drag-and-drop workflow editing, it’s easy to adjust and see the sequence of your animation, or even create one from scratch.

Pros and Cons

Pros Cons
Omnisend has a very simple and intuitive interface that is easy to use. The color scheme in the design is not good.
It is designed to be extremely customizable and very flexible. Some users have had trouble with the system’s integration options.
It is able to scale from single users to thousands of users.

Pricing Plan

Free Trial Available Upto 250 Contacts

Standard – $16/ Monthly

Pro – $59/ Monthly

Learn More About Omnisend



GetResponse is a cloud-based email marketing tool that helps businesses and organizations send high-quality emails. It has a simple interface and powerful features to help you manage your email campaigns.

GetResponse is a comprehensive, all-in-one marketing automation platform that lets you build professional, automated, and personalized email marketing campaigns. This post describes how to use GetResponse for email marketing, and live chat, including a webinar hosting tool.

With the help of its workflow automation tool, you can easily create automated workflows that can be triggered by specific events, such as when a new email arrives in your inbox. You can also set up rules that will trigger the workflow based on the content of the email.

You can use GetResponse’s free plan to send newsletter campaigns with a 500 contacts limit, along with just one landing page, sign-up forms, and pop-up-ups.


  • It can be used for both B2B and B2C campaigns, as well as for newsletters, auto-responders, and other forms of communication.
  • It also offers lead management, CRM integration, social media monitoring, and more.
  • The drag-and-drop interface makes it easy for anyone to use it.
  • It also has a powerful API (application programming interface) which allows developers to add custom features.

Pros and Cons

Pros Cons
It is very easy to use with a nice interface. Users reported that some messages went to their spam folder
It is one of the most popular email marketing software on the market today There was an issue in the importing of contacts.
The software allows users to build a database of their contacts and organize them in a way that makes sense for them.

Pricing Plan

Start With a Free Trial with a 500 Contact

Free Plus Plan Start With $19/ Monthly Up To 1000 Contact

Essential Plan – $59/ Monthly

Premium Plan With All Features $119/ Monthly

Get Started With GetResponse



Convertkit is a fantastic email marketing automation tool that simplifies the whole process. If you’re an online course instructor, blogger, or just looking for a simple and straightforward option, this is a perfect choice. 

This software doesn’t have a lot of bells and whistles, but it does what it does very well. It is about simplicity and ease of use. Users are encouraged to create their own templates rather than being offered email templates.


  • You can choose from a variety of course topics, including web design, marketing, writing, and even programming.
  • The most important benefit of using this platform is that it is very easy to use.
  • You can also add videos, images, and links to other sites.
  • The best way is to build an email list that will keep growing on autopilot.
  • The email marketing software has several benefits, including a streamlined workflow that is easy to use and allows you to automate repetitive tasks

Pros and Cons

Pros Cons
It has an intuitive interface and a very user-friendly design Users need to manually add leads that they got through ConvertKit forms.
Convertkit is a great option for people who want to create a blog or an online course. Their email template editor is very basic.
It’s a bit more expensive for the agencies that manage multiple clients.

Pricing Plan

Free for 300 Subscribers

Creator – $9/ Monthly

Creator Pro – $25/ Monthly



Drip is an email marketing automation tool for online storefronts. It allows you to create and send beautiful emails to your customers at scale, while also offering a seamless experience that doesn’t feel like you’re “spamming” them.

 You can use it to send information, update customers about your business, and even generate leads. You can use Visual Email Builder to design and send beautifully designed emails that will capture and engage your customers and prospects

It can be used to generate reports and dashboards. It can be used to define a standard or proprietary data set that can be easily exported for use with other standard tools. The tool has the ability to track conversions.


  • Drip provides a useful set of workflow templates that include abandoned cart, win-back, post-purchase, and welcome emails.
  • One of the best things about Drip is its ability to help you build email lists.
  • Drip’s email templates are very flexible and can be customized to fit your business needs.
  • The templates can also be easily modified so you don’t have to waste time making them yourself

Pros and Cons

Pros Cons
You can also use Drip’s built-in content blocks to create custom messages. It’s not just the slow support that’s the problem here, but rather that the analytics and reports are average.
It has a very easy-to-use drag-and-drop interface The inability to re-edit workflows is an issue.
The built-in templates make it simple to create emails that look professional and effective.

Pricing Plan

14 Days Free Trial

Pricing starts at $39/per Monthly but depends on the people from your email list. The People you add to the list the prices added according to that.

If you have an e-Commerce company then this email marketing automation is best for you.

Check Out Here 14 Day Free Trial



Benchmark Email is a simple, easy-to-use, and powerful tool for sending beautiful, personalized emails. The platform helps users build and automate email campaigns quickly and easily. With a few clicks, users can send a well-written email to their customers and prospects. This tool is very easy to use and provides great customer support.

Benchmark Email integrates with more than 1500 service tools like Zoho, Facebook, Zapier, and Slack. Their WordPress plugin and Shopify app make it easy to add forms to your site without copying and pasting codes.

Triggers are used to send automated email sequences. For example, A welcome email should be sent when a customer subscribes to your email list. 


  • When you use Benchmark Email, you can easily create a series of automated email messages to send out on a schedule.
  • Email Templates, Landing Pages, Forms, and Automation Tools all provide powerful and flexible ways for you to design and take live.
  • It also has plenty of power and flexibility for advanced users.
  • You can even set up email campaigns with a single click.

Learn More About Benchmark

Pros and Cons

Pros Cons
It’s not just about sending a welcome email, however. You can use triggers to do a lot more. Reports are hard to find in the downloaded format.
You can automatically send out an email when a certain number of users subscribe to your list. You cannot send HTML-formatted emails using this program.
You can create an email sequence that sends out an email on a specific day of the week. It can only send plain text email.

Pricing Plan

Free Trial

Lite – $9.99/ Monthly

Pro – $15/ Monthly



Sendinblue is the perfect solution for email marketing beginners and experts alike. Sendinblue is a software that is specifically designed to make email marketing easy and accessible for any business, no matter how small or large.

It is a tool that can help you create an effective landing page and make it easy to add cross-promotions with Facebook ads. Landing pages are a great way to build your email list and generate leads for your business. They are a great way to reach out to your audience.


  • Sendinblue is an easy-to-use platform for building landing pages, opt-in forms, and other web content.
  • It provides a number of useful features that can make building a website easier and more effective.
  • You don’t need to know any coding or other programming languages.

Pros and Cons

Pros Cons
It can be used for a variety of purposes and is very flexible. Workflow Design is difficult to build.
The company uses a combination of spam filters and anti-spam technology to ensure that their customers’ emails are delivered. Tech Support is not available.
This is a real-time saver because you can see exactly how many emails were sent when they were sent, and what was in the email itself. Split test not available on first Mail.

Pricing Plan

Start With a Free Trial

Starter Plan – $25/ Monthly

Business Plan – $65/ Monthly

Enterprise Plan – $1000/ Monthly

Check Out Here Free Trial



MailerLite is a freemium email marketing solution that helps your business grow its email list. It offers robust tools you need to help grow your mailing list.

This is the all-in-one email marketing platform for every business. It gives you all the tools you need to create, automate, and manage emails and campaigns that generate positive results.

It’s true that MailerLite simplifies the complex processes of email campaign building. But it doesn’t get rid of them, it puts them in plain English for anyone to understand.

This is a must-have for anyone who wants to grow their business.

You don’t have to spend hours coding your emails with the free newsletter editor.

MailerLite integrates with a wide range of third-party applications, including project management tools, CRM solutions, event platforms, and more.


MailerLite has a lot of great features

  • You can create dynamic, personalized messages and segment your list.
  • MailerLite offers a wide array of features for managing email marketing campaigns, such as creating templates and using drag and drop to quickly design professional campaigns.
  • A/B Testing
  • ROI Tracking
  • Real-Time Notification
Pros Cons
MailerLite is very affordable, too. The template library in the landing page builder is limited.
There’s a visual interface for the entire email segment. Some of the integrations on its website are a little difficult to use.
Built-in Autoresponder.

Pricing Plan

Free for up to 1,000 subscribers and 12,000 emails monthly with 1 user

Growing Business – $9 / month for up to 1,000 subscribers and unlimited emails with 3 users

Advanced Business – $19/ month for up to 1,000 subscribers and unlimited emails with unlimited users

Enterprises – Custom pricing

Checkout Mailerlite Features


What is email marketing automation?

Email marketing automation is a system that automates the process of sending out emails to your customers. You can send emails to your customers to notify them of a sale, a special offer, or any other event that is relevant to your business.

What is the best email marketing software?

The best email marketing software is one that you can use to automate your email marketing. You can set up your emails to be sent automatically at a certain time of day or at a certain interval. It also helps if the email marketing software can help you track how many people open your emails and how many people click on the links within the emails.

How do I segment my email list?

Segmenting your email list allows you to send different types of emails to different groups of people. For example, you can segment your list based on the type of product they bought, the type of service they purchased, or the type of customer they are.


Email marketing automation is an effective way to increase the reach of your emails and boost your customer engagement. It’s also a great way to make sure that you’re getting your messages in front of the right people at the right time. It’s important to know what your target audience wants and how you can cater to them.

With this knowledge, you can provide a better experience for your customers. It’s also important to have a plan for your email marketing. A good email marketing campaign is one that has a clear goal and that has a strategy in place.

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